Viddyoze Case Study

Results at a Glance

• 70+ high-quality backlinks built in 7 months (April-November 2024)
• Average DR 68 with 36K+ average domain traffic per referring site
• 200% organic traffic growth — from ~5K to ~15K monthly visitors
• 5,000 extra monthly visitors to just two key pages (Video AI + Music Visualizer)
• ~$90K estimated annual revenue from ongoing organic traffic

The Context

Viddyoze is a UK-based AI SaaS company in the $1-10M ARR range. They offer video generation and editing tools including video mockups, music visualisers, logo animations, and explainer video creation. Enterprise clients include Tesla, Sony, Nike, and Vodafone.

A niche market, but a competitive one. Viddyoze had their SEO in a good position already — solid resource pages, product pages with clear commercial intent, and a growing content footprint. What they needed was authority. Links to push those pages from page two to page one, and from mid-page-one to the top.

We want to be upfront about something: link building agencies take too much credit for SEO results. We don’t. Viddyoze had a strong foundation. We were an important partner, not the whole story. But the 70+ links we built in 7 months made a measurable, attributable difference — and that’s what this case study shows.

Note: Viddyoze has since been acquired by a US-based software company in 2025. The authority profile we built contributed to the brand’s market position at the point of sale.

What We Built: 70+ Links in 7 Months

Between April and November 2024, we secured over 70 high-quality backlinks to Viddyoze’s resource and product pages. Every link was a dofollow, in-content placement on a domain with DR 50+ and real traffic.

To put that in perspective: as of February 2025, Viddyoze had 201 “good” backlinks total in Ahrefs (dofollow, in-content, DR 50+, domain traffic over 1,000). We built 35% of all of them in just 7 months.

The Strategy: Why We Built Links to These Specific Pages

We didn’t scatter links randomly across Viddyoze’s site. Every link pointed to a specific resource or product page that had clear commercial intent and keyword potential. The anchor texts matched the exact search terms those pages needed to rank for.

The links clustered into five target page groups — each chosen because it represented a keyword opportunity where authority was the missing ingredient.

Why These Pages?

Each target page had the same profile: strong on-page content targeting a commercial keyword with real search volume, but sitting on page two or low page one because it lacked backlink authority. The pages were well-built resource and product pages — they just needed external signals telling Google they were trustworthy.

The heaviest investment went into the music visualiser and video mockup generator pages because those represented the highest search volume opportunities in Viddyoze’s niche. “Music visualizer” and “video mockup generator” are terms with clear buying intent — people searching them want a tool, not just information.

Why These Anchor Texts?

Every anchor text matched the target keyword for the page it pointed to. “Music visualizer” links pointed to the music visualizer page. “Video mockup generator” links pointed to the mockup generator page. This isn’t complicated, but most agencies get it wrong — either using generic anchors that waste the placement, or over-optimising with exact match to the point where it looks artificial.

We varied the anchors enough to stay natural while keeping them product-relevant. For the mockup cluster alone, you can see variations like “video mockup generator,” “mockup generator,” “product mockup generators,” “create video mockups,” and “free video mockup generator.” Same keyword territory, different surface forms. That’s how you build topical authority without triggering over-optimisation filters.

Where Did the Links Come From?

We focused on relevancy. Every placement came from a SaaS, marketing, or tech domain where the linking article was topically related to the page it pointed to.

Some notable placements:

A few things to notice about these placements. They’re not random guest posts on irrelevant blogs. Each linking article relates to video creation, design tools, marketing, or SaaS — creating topical relevance between the linking page and Viddyoze’s target page. That’s what actually moves rankings.

We were also consistently securing links on pages that had decent page traffic themselves. That’s something most link building companies never deliver. A link from a page that nobody visits has far less impact than a link from a page that’s actively ranking and receiving organic traffic.

The Results: 200% Organic Traffic Growth

Viddyoze started the engagement at around 5,000 organic monthly visitors. By the end of the 7-month campaign, they were closer to 15,000 — a 200% increase.

But the top-level traffic number doesn’t tell the real story. The growth was concentrated in the exact pages we built links to. That’s how you know the links are working — the pages receiving backlinks are the ones climbing.

The Two Pages That Tell the Story

Two target pages saw the most dramatic impact:

By the end of the campaign, these two pages alone generated an extra 5,000 combined visitors per month. That’s 5,000 extra people landing on high-converting service pages every single month — and it continues without ongoing ad spend.

Revenue Impact

We don’t have Viddyoze’s exact conversion figures, but even at a conservative 5% conversion rate, that’s 250 extra new customers every month from just two pages.

Ahrefs valued the traffic at around $4K per month, but that’s a well-known underestimate for commercial SaaS keywords. A more realistic figure is at least $8K monthly, or roughly $90K per year in ongoing organic revenue.

The key word is “ongoing.” Viddyoze continues to benefit from these links even though the active campaign ended. That’s the fundamental difference between paid traffic and authority. Paid stops when you stop paying. Links keep delivering for years. A 10-50x ROI over several years isn’t uncommon — and on a 7-month campaign, the maths only gets better with time.

Why This Worked

Three things made this campaign successful:

1. We built links to the right pages. Not the homepage. Not the blog. We targeted resource and product pages with commercial keywords — the pages that actually convert visitors into customers. Every link went to a page that had clear search intent behind it.

2. The anchors matched the opportunity. Product-relevant anchor texts aligned with the keywords each page needed to rank for. Varied enough to look natural, specific enough to send a clear topical signal. No generic “click here” or “learn more” wasted placements.

3. Relevancy over vanity metrics. We didn’t chase DR 90 links from sites with no topical connection. Every placement came from a domain in the SaaS, marketing, design, or video space. A DR 65 link from Codeless.io on an article about video marketing storytelling is worth more than a DR 90 link from an unrelated finance blog.

The result is authority that compounds. These links don’t expire. The pages they point to continue ranking, continue generating traffic, and continue converting — months and years after the campaign ends.